I'm Back. And This Time It's Different. (Yeah, I Know You've Heard That Before.)

Let me be straight with you — I've been all over the place.

If you've followed Outlaw Speed Shop for any length of time, you already know this isn't exactly a stable, predictable operation. And honestly? That's kind of the point. Outlaw Speed Shop has never been one thing. It started back in 1999 as a printing business — magnetic dash plaques for car shows. Then it became a physical retail shop selling hot rod parts. Then we were building hot rods. Then it went dark for a while. Then it came roaring back as a diecast customizing channel on YouTube, which ran strong for three or four solid years.

And then I got bored.

I'm not gonna sugarcoat it. The diecast videos stopped being fun. What started as a creative outlet started feeling like a job I didn't sign up for, and when that happens, the quality tanks and everybody can tell — including me. So instead of grinding out content I didn't care about, I walked away.

What I Did Instead (aka: The Wandering Years)

Here's where it gets a little chaotic, so stay with me.

First stop: a diecast game. A hybrid tabletop/physical game called Wasteland Runners. Post-apocalyptic, diecast cars, the whole thing. I spent real time developing it. Got it to the point where it was basically ready to launch.

And then I lost interest and let it sit. I know. I know.

So I shifted gears. I went back to my roots and revived the magnetic dash plaque hustle from '99 — turns out car show promoters still need those, so that was actually a solid move. I also launched Freak'nWheels, a lowbrow art brand where I make and sell digital art, magnets, and stickers in that kustom kulture style I've always loved. Ed Roth-influenced, weird, fun. That's still going.

Look, I'm a creative person. That's a blessing and a curse. When the spark dies, I can't fake it. Wasteland Runners got shelved, and I moved on.

So What's Different Now?

Here's the thing I couldn't ignore: even when I was burned out on making videos, I never actually left diecast. I was still following the community. Still watching other creators. Still buying cars. The interest never died — I just needed a different way to be in it.

And then it clicked.

Games.

Not videos. Not customizing. Games built around diecast cars. That's the lane I should've been in this whole time.

Wasteland Runners? That's getting finished. But more importantly, I'm already deep into building a new one — DieCast Outlaws, a drag racing game. And that's just the start. I've got three or four more concepts mapped out, all of which will exist inside one connected diecast gaming community and ecosystem.

This isn't me trying to do diecast content in a slightly different format. This is a full pivot into a space that basically doesn't exist yet — and that's exactly why it's exciting.

Here's What You Can Expect

If you're here strictly for the customizing videos, I'll still do some — just not on any kind of regular schedule. That's back-burner stuff now, not the main event. But if you're a diecast collector, a car culture junkie, or just someone who likes games that actually have some personality and allow you to interact with others in the community, stick around.

I will be posting updates on social media (Facebook, Instagram and Youtube)

DieCast Outlaws is coming. Wasteland Runners is getting finished. More games are in the pipeline. The whole thing is being built into something bigger than a YouTube channel ever could've been.

Outlaw Speed Shop isn't just back — it's finally doing what it was probably always supposed to do.

LFG.

— Keith

Outlaw Speed Shop